India: Gig workers welcome reported end to 10-minute delivery model after nationwide strikes and government intervention
Ritwajit Das
"No more 10-min delivery: Gig workers welcome move", 14 Jan 2026
After pan-India strikes over unsafe delivery rush, Centre steps in, forcing commerce platforms to drop risky promise Days after gig workers struck work on December 25 and 31 demanding an end to the “unsafe and risky” 10-minute delivery model, platforms like Swiggy, Zomato, and Zepto on Tuesday reportedly agreed to end the service. Following the intervention of Union Labour minister Mansukh Mandaviya over the safety and security of the gig workers, Blinkit informed the ministry that the company’s principal tagline has been revised from “10,000+ products delivered in 10 minutes” to “30,000+ products delivered at your doorstep.” According to sources, Swiggy and Zomato are likely to follow suit, removing delivery-time commitments from their branding and advertisements. The gig workers, represented by the Indian Federation of App-Based Transport Workers (IFAT), along with Telangana Gig and Platform Workers Union (TGPWU) and several other associated unions, in their appeals to the Ministry had requested an immediate ban on unsafe “10-minute delivery” model, an end to arbitrary ID blocking, penalties, and algorithmic punishment, protection of the right to organise and collectively bargain, comprehensive social security, including health insurance, accident cover, and pension. .. “This is the first time a government has listened to gig workers and taken decisive action. We were being penalised for not being able to reach within the specified time, constantly putting our lives at risk,” he told Mirror. “We had written to the minister earlier as well. We waited a long time, but there was no response from the platform companies. This is a serious issue — there have been many accidents, and many lives have been lost. Intervention was necessary. I especially want to thank the public — consumers who stood with us consistently,” said Shaikh Salauddin, founder president of TGPWU and Co-Founder of IFAT, told Mirror, adding that they will continue to press for the fulfilment of their other demands.